You know the adage - Sign don't vote. It's true, so true, but one year, when I was the candidate and my good friend and co-conspirator in all things campaign (and so much more), Ginny decided
Burma Shave signs would be fun and informative at the same time. They would be sure to attract attention.
Burma Shave for those of you not in the know was a brand of brushless shaving cream started in the 20's, which came up with a clever ploy for advertising their product, roadside signs in rhyme, ending with Buy Burma Shave! The ads ran until the 60's.
Ginny said, "I know what let's do let's get some of my rancher friends to let us use their fences to put signs on." So we did. Ginny was active in saving West Marin County (California) ranchland, so knew all the old timers, who were happy to oblige such an engaging proposition.
The signs said "Someone to Listen" "Someone to Hear" "A new Supervisor" "Is needed this year" "Vote for Dotty!"
This was not only great fun, but it got attention. Did it get votes? Not sure, as I did not win the election (although I did reasonably well). But I got the bug from those signs and that campaign, and voila, my campaign consulting firm was launched.
So far, I have not made use of the Burma Shave idea in any of the campaigns I've run. But who knows, I might do it again. You can too.
Signs with a message. And some humor. That's better. Than any rumor. Vote!
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